One workspace for Apple & Google Wallet passes, email campaigns, and the customer signals that turn first visits into thirtieth visits.
GDPR · CCPA·AES-256 · TLS 1.3·99.97% uptime·YC-backed
Bean & Co.
Gold
Points
1,240
Atelier Salon
Stamps
Visits
7 / 10
Maple Press
Loyalty card
Points
1,820
Member
Jordan Sutton
Tier
Platinum
Trusted by independent businesses worldwide
Why Loyal Aura
Replace three separate tools — wallet card issuer, analytics dashboard, email platform — with one workspace. Live in five minutes, scales to a chain.
12M+
Wallet passes issued
4,800
Merchants on the platform
+38%
Avg. repeat-visit lift · 90d
99.97%
Uptime, last 12 months
The pain
Paper punch cards get lost. Branded apps never get installed.
Wallet-native passes that customers add in one tap. No app store. No login. Already on every phone you sell to.
The pain
Old loyalty tools force you to reissue cards every time a rule changes.
Change a design, swap a banner, lift a reward threshold — the new state pushes to every customer's wallet in seconds via APNs and Google push.
The pain
Spreadsheets don't tell you who's about to churn.
Per-customer spend, visits, lifetime value, and recency in one dashboard. Slice by tier, location, or recency without writing a query.
The pain
Generic email blasts don't bring customers back.
Send via your own SMTP. Segment with the same builder you use for push. Track opens, clicks, and conversions per send.
See it in action
Built for the merchant, not the developer. Click a tab to peek inside.
Active members
2,481
+12%
Visits this month
9,724
+24%
Repeat rate
63%
+4 pts
Revenue lift
$18.2k
+31%
Visits — last 30 days
Apple Wallet · Google Wallet
No app to install. No friction. Customers tap once and your card is in their wallet — beside their boarding pass and credit cards, ready for next time.
Lock-screen updates
Push the new balance straight to the phone after every scan.
Live in 5 minutes
Design once, issue to both wallets — Apple & Google sync automatically.
iPhone, Android, Watch
Customers can scan their pass straight from their wrist.
Real CODE128 barcodes
Compatible with every till POS scanner you already own.
Bean & Co.
Gold
Points
1,240
Atelier Salon
Stamps
Visits
7 / 10
Maple Press
Loyalty card
Points
1,820
Member
Jordan Sutton
Tier
Platinum
Setup
Five steps. No SQL, no Photoshop, no developers. Every step below is timed against real merchants on the guided builder.
Median setup time
4:12
Pick a card type
Nine production-ready templates — stamp, points, tier, membership, cashback, discount, coupon, gift, multipass.
Brand it like yours
Upload your logo, pick colors, set a strip image. Live preview shows Apple & Google Wallet side by side as you edit.
Set the earn rule
Stamps per visit, points per dollar, cashback percent, tier thresholds. Every rule documented inline.
Turn on push & promotions
One toggle enables wallet push notifications and time-boxed banner promotions for every card you ship.
Publish & share
Your add-to-wallet link, QR code, and embeddable widget are ready. Print the QR or drop it in your bio.
No credit card required. Cancel anytime. 30-day free trial on every paid tier.
Start your first cardWho uses Loyal Aura
From a one-location coffee bar to a fourteen-property hotel group — the same wallet card, the same scanner, scaled to whatever you sell.
Average +41% on repeat visits within 90 days.
Top-tier clients rebook 2.3× more often.
VIP pass renewals climb 28% in the first quarter.
Cashback drives 3× larger basket sizes.
Guests redeem on-property 4× more than email-only offers.
Referrals up 22% when you reward the introducer.
Pricing
30-day free trial on every tier. No credit card to start. Cancel anytime.
For brand-new shops getting their first 100 members.
Most teams pick this one.
For chains and franchise networks.
Annual plans available — contact sales for a 20% discount on Growth & Enterprise.
Customers
“Repeat visits up 38% in three months. The wallet card is the best onboarding flow we've ever used — customers add it at the till and never have to think about it again.”
Maya Okafor
Owner · Maple Press Bakery
“We replaced three tools with Loyal Aura — punch-card SaaS, email platform, and our own analytics spreadsheets. One bill, one login.”
Daniel Ortega
Operations Manager · Forge Fitness
“Setup took an afternoon. Our staff figured the scanner app out without training. The dashboard tells me what I need in one screen.”
Priya Shah
Founder · Atelier Salon
“The wallet pass renewals brought back customers we hadn't seen in months. Email campaigns went out same-day from our own SMTP.”
Avery Park
Marketing Lead · Driftwood Co.
Integrations
Wallet, payments, POS, email, automation — every system you depend on is one toggle away.
Apple Wallet
Native PassKit, signed in production
Google Wallet
Loyalty objects via Google Wallet API
Stripe
Subscriptions, invoicing, tax
Clover
POS sync on every supported terminal
Zapier
Trigger 3,000+ downstream apps
Any SMTP
Gmail · SendGrid · Postmark · your own
Webhooks
Real-time events for member, scan, transaction
REST API
Build custom flows with the public REST API
30-day free trial · no credit card · live in 5 minutes.
Frequently asked
Most merchants are sending their first wallet card to a customer within 30 minutes — design the card, scan a QR with your phone to test, then issue. The 30-day free trial covers full setup and your first month of real use.
No. The wallet pass lives in Apple Wallet (built into every iPhone) or Google Wallet (Android). Customers tap one button to install and the card stays on their phone like a boarding pass — no app, no account, no friction.
Yes. Connect any SMTP server (Gmail, Zoho, SendGrid, your own — we provide one-click presets) under Settings → Integrations → Custom SMTP. Once connected, every email campaign goes out from your domain with your reply-to.
All major cards via Stripe. Annual plans get a 20% discount. We don't auto-renew without a heads-up email two weeks before the charge — no surprise invoices.
Anytime. Members, transactions, scans, and campaign analytics all export to CSV from the dashboard. We don't lock you in — your data is yours.
We don't have a permanent free plan, but the 30-day free trial includes the full Growth tier with no credit card required. Most teams know within a week whether it's a fit.
Got a different question? Talk to us →
