Promotions and coupons

Digital coupons and wallet promotions. On the card they already carry.

Swap your wallet card's banner for a limited time and tell members with a push. The banner goes back by itself when the promotion ends. Add coupon and discount cards, and personal coupons that automations send for you.

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Apple & Google Wallet

Do customers need an app? No. The card lives in Apple Wallet or Google Wallet, already on their phone.

Loyal Aura promotions: scheduled, running and completed banner swaps with run dates and pushes delivered (example data) — Example data

banner swap and push per promotion, scheduled in advance: 1
manual steps to end it: the banner reverts on its own: 0
coupon usage modes: one time, per period or unlimited: 3
loyalty plans include promotions: All

Why it matters

Flyers and social posts are easy to miss. Your members' wallet isn't.

A promotion only works if the right customers see it in time, and someone has to remember to take it down afterwards.

Today: A sale is announced on a poster in the window.
With Loyal Aura: The member's wallet card shows the promotion banner.
Today: Someone has to remember to end the offer.
With Loyal Aura: Set a start and an end; the banner reverts on its own.
Today: Paper coupons get copied and reused.
With Loyal Aura: Coupon cards enforce one-time, per-period or unlimited use.
Today: Everyone gets the same offer.
With Loyal Aura: Target a segment or give each tier its own banner and push.

Promotions

A new banner on the card. For as long as the offer runs.

Pick a wallet card, upload a banner and set a start and end time. At the start the banner on every targeted pass is swapped and an optional push goes out. When the promotion ends the original banner comes back, with nothing to undo.

Draft, scheduled, running, completed or cancelled
Optional push title and message at start time
Run now to start a promotion immediately
Pushes sent, counted per promotion

A new Loyal Aura promotion: the card, name, banner image and start and end time (example data) — Example data

Audience

Every member, or just the right ones. Even a different offer per tier.

Send a promotion to every cardholder or to a segment: active members, members with an email, chosen tiers, a minimum spend or number of visits, or members active in the last few days. A per-tier campaign gives each tier its own banner and push.

Live count of members who will receive it
Filter by tier, spend, visits and recent activity
Per-tier banners and pushes, one schedule
Only that tier's strip image is replaced

Promotion audience in Loyal Aura: push title and message, a segment by visits and recent activity, and how many members will receive it (example data) — Example data

Coupon and discount cards

Offers with rules. Checked at the scanner.

A coupon card holds one reward with an expiry and a usage rule: one time only, a limit per period, or unlimited. A discount card shows the member's percentage off on the pass and can raise it as their spend grows. Staff scan either with any phone.

Coupon: one-time, per-period or unlimited use
Expired coupons are refused at the scanner
Discount: percentage off by spend level
Both live in Apple Wallet and Google Wallet

See every card type

Personal coupons

A coupon for one customer. Sent by an automation.

Add a Generate a coupon step to an automation, for example on a birthday or after 30 days without a visit. Each member gets their own coupon code and redeem link, with an expiry you choose, and the next step sends it by wallet push or WhatsApp.

Label, terms and expiry in days
Use the code and link in later messages
Works with birthday, win-back and referral triggers
On Loyalty Growth and up

See loyalty automation

A Loyal Aura automation that generates a personal 10% coupon, valid 14 days, for customers who went inactive (example data) — Example data

Where it works

Fill the slow hours. In every kind of local business.

See every industry

Plans and prices

Promotions on every loyalty plan. Coupon cards from Growth.

Compare all plans

Loyalty Starter

$15/ month

Promotions: timed banner and push
One card type: Stamp or Reward
Wallet push and location alerts

Loyalty Growth

Recommended

$39/ month

Coupon, discount and all 8 card types
Per-tier promotions with tier cards
Personal coupons from automations

Loyalty Scale

$89/ month

Everything in Growth
Unlimited card types and programs
Email marketing and SMS campaigns

Prices in USD from our live catalogue, billed monthly or yearly. Every plan starts with a free 7-day trial, no credit card needed.

Start free 7-day trial

Questions

Promotions and coupons, answered.

Still deciding? Book a demo or talk to us, and we will walk you through it.

What is a wallet promotion?

A promotion swaps the banner image on one of your wallet cards for a set time and can send a push to the members it targets. When it ends, the original banner comes back automatically.

Which plans include promotions and coupons?

Promotions are on every loyalty plan. Coupon and discount cards are among the 8 card types on Loyalty Growth and up; Loyalty Starter includes one card type, Stamp or Reward. Personal coupons from automations are on Loyalty Growth and up.

Do customers need an app to see a promotion?

No. The banner changes on the pass in Apple Wallet or Google Wallet, and the push comes through the pass.

Can a coupon be used only once?

Yes. A coupon card can be set to one-time use, to a limit per period, or to unlimited use, and it can expire. The scanner refuses a coupon that has been used up or has expired.

Can different tiers get different offers?

Yes. A per-tier campaign gives each selected tier its own banner and push, on one schedule. The push reaches members who are currently in that tier.

How do personal coupons work?

An automation step generates a coupon for the member with its own code and redeem link and an optional expiry. A later step can send the code or link by wallet push or WhatsApp.

Put your next offer on the card. And let it end on time.

Start a free 7-day trial and schedule your first promotion.