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Loyal Aura

Pricing

Loyalty program pricing for small business. Published openly, billed monthly.

Simple monthly plans for digital loyalty cards, Google reviews and games. Every plan starts with a 7-day free trial: no credit card needed, cancel anytime.

Start free 7-day trialBook a demo

Loyalty cards

Apple and Google Wallet loyalty cards your customers add in one tap.

  • Loyalty Starter

    For one location launching its first loyalty card.

    $15/month

    or $150/yearsave 17%

    Start free 7-day trial

    No credit card needed

    • 1 location
    • 2 team members
    • Apple & Google Wallet card, no app needed
    • 1 card type: stamp or reward
    • Push and location-based notifications
    • Staff scan with any smartphone
    • Email support

  • Loyalty Growth

    Recommended

    For businesses that want regulars coming back on autopilot.

    $39/month

    or $390/yearsave 17%

    Start free 7-day trial

    No credit card needed

    • Up to 3 locations
    • 10 team members
    • All 8 card types, unlimited templates
    • Automations: welcome, birthday, win-back, referral
    • Loyalty tiers and customer segments
    • WhatsApp inbox and automations included
    • POS integrations
    • Priority support and a guided onboarding session

  • Loyalty Scale

    For chains and franchises that market at scale.

    $89/month

    or $890/yearsave 17%

    Start free 7-day trial

    No credit card needed

    • Up to 10 locations
    • Unlimited team members
    • Everything in Growth
    • Email and SMS campaigns
    • AI segmentation (churn, lifetime value)
    • Unlimited automations
    • Full REST API, webhooks and CSV export
    • 24/7 priority support

Pay annually on Loyalty, Reviews and bundles and get 2 months free. Need something custom? Talk to sales

Price check

The feature set Boomerangme's Business plan lists at $199 a month. From $15 a month.

Business is the lowest plan on Boomerangme's pricing page, at $199 a month billed monthly ($164 billed annually). Loyalty Growth gives you all 8 wallet card types, automations and WhatsApp for $39 a month, billed monthly.

Read the full comparison
Loyal Aura · Loyalty Growth
$39/month
Boomerangme · Business
$199/month
Boomerangme price from its public pricing page, checked November 11, 2026. Both prices billed monthly.
Enterprise

Enterprise — for chains, franchises and groups

Running many locations or brands? Let's build a plan around how your business actually works. Talk to us — pricing is tailored to your volume.

Book a meetingContact sales
  • Volume pricing across all your locations
  • Custom contract & invoicing
  • SLA & a dedicated account manager
  • SSO-ready, full API access
  • Onboarding & staff training

Compare loyalty plans

Everything in each loyalty plan, side by side.

Scroll sideways to see every plan

Features included in Loyalty Starter, Loyalty Growth and Loyalty Scale
FeatureLoyalty Starter$15/monthLoyalty Growth$39/monthLoyalty Scale$89/month
Cards and wallet
Card types (stamp, points, tier, membership, gift and more)1All 8All 8
Wallet push notificationsIncludedIncludedIncluded
Location-based remindersIncludedIncludedIncluded
Staff scan with any smartphoneIncludedIncludedIncluded
Bring customers back
Loyalty tiers (Bronze, Silver, Gold)Not includedIncludedIncluded
Customer segmentsNot includedIncludedIncluded
Automations (welcome, birthday, win-back, referral)Not included7Unlimited
WhatsApp inbox and automationsAdd-onIncludedIncluded
Email campaignsNot includedNot includedIncluded
SMS campaignsNot includedNot includedIncluded
AI segmentation (churn, lifetime value)Not includedNot includedIncluded
Locations and team
Locations1310
Team members210Unlimited
POS integrations (Square, Loyverse and more)Not includedIncludedIncluded
Data and integrations
CSV data exportNot includedNot includedIncluded
REST APINot includedNot includedIncluded
WebhooksNot includedNot includedIncluded
Support
Priority supportNot includedIncludedIncluded
Guided onboarding sessionNot includedIncludedIncluded

Pricing questions

Still deciding? Book a demo and we will walk you through the plan that fits your business.

Book a demo
Is there a free trial?
Yes. Every new account starts with a 7-day free trial, so you can build your card and add real customers before you pay anything.
Do I need a credit card to start?
No. You sign up with your email, Google or Apple account. You only add a payment method when you choose a plan.
What happens when the trial ends?
To keep going, choose a plan and add a payment method. If you don't, your trial simply ends and you are not charged.
Can I cancel anytime?
Yes, anytime from your settings, with no contract. A paid plan stays active until the end of the current billing period.
Which plan is right for me?
Loyalty Starter fits one location with a single stamp or reward card. Loyalty Growth adds every card type, automations such as birthday and win-back messages, WhatsApp and up to three locations, and suits most local businesses. Loyalty Scale adds email and SMS campaigns, the API and up to ten locations.
Are Google reviews included in the loyalty plans?
Reviews is its own product with three plans. You can add it to any loyalty plan, or take a bundle that includes Loyalty, Reviews and Games.
Is there a discount for paying yearly?
Yes. The yearly price is shown next to each plan, and the saving against paying monthly is calculated for you.
Do I need new hardware or a new POS?
No. Customers keep the card in Apple Wallet or Google Wallet, and your staff scan it with any smartphone. POS integrations are optional, from Loyalty Growth.
Can I change plans later?
Yes. You can move up or down a plan, or add and remove products, from Billing in your dashboard.
How do I pay?
With any major credit or debit card, through our payment processor. Prices are in US dollars.

Ready to bring customers back?

7-day free trial · No credit card · Cancel anytime

Start free 7-day trialBook a demo
  • No credit card needed
  • Cancel anytime
  • Apple & Google Wallet